Importing existing content from another CMS is often a crucial step in a Craft project, but it can be a painful process. What’s the best way to shape the content before you migrate it? What tools can you use to make the job easier? And what should you do if you get stuck? This talk will help you to create a content migration workflow that makes sense for your needs and skillsets, and avoid some of the common pitfalls of content migration. We’ll also explore methods for automagically importing content from the likes of Airtable via their API.